The California Student Sustainability Coalition has been working since 2002 to fundamentally shift the priorities of the California educational institutions towards ecological and social justice. I worked with the CSSC through the local UCLA chapter, E3: Economy, Ecology, Equity from 2005-2008; as a member of the statewide Executive Committee, I was responsible for identity development + print media (flyers, media kits, etc), and also provided critical feedback while developing a new website.
The CSSC logo visually incorporates:
-The oak tree, representing the California biosphere we call our home;
-The acorn, the seed of the oak tree, a symbol of regeneration;
-The hexagon, one of the strongest and most efficient shapes in nature, the shape of beehives and carbon bonds;
-The torus energy structure, reflecting the dynamism and energy that the organization expresses in its work;
-The initials of the CSSC, incorporated into the foliage of the oak tree;
